Campaigns & Activism
Your Creative is a not for profit marketing agency collaborating for impact. We work with nonprofits, charities, and advocacy organisations across the whole campaign journey — from strategy and social marketing through to motion design, execution, and measurement.
Campaign strategy
A campaign strategy is the plan that connects your cause to the people who need to hear it, including your audience, your message, and the channels that will reach them. As a nonprofit marketing agency, we build these from the ground up: curating a team of strategists and designers around your brief, covering high-value channels, and making sure every asset earns its place.
- BrandingHireup Aged Care —
Positioning Hireup in a new market.
- Photography & Video
Creative Whitehorse —A venue hire campaign to redefine how the community connects with physical spaces.
- Branding
Alpine Resorts Victoria —An All-Winter Campaign: ‘You could be here right now’.
Communication design
Communication design is how your campaign message takes shape, i.e., the visual and verbal language that makes people stop, understand, and act. Our team researches the market and global best practices to develop communications that meet your audience where they are and hold up across future narratives.
- BrandingPladia —
Evolving a visual and verbal language.
- Campaign
Grill’d Spring Sessions - Web Design & Development
Northcote Rise —Placemaking for locals in inner Melbourne.
Motion design
Motion design brings campaign concepts to life — through animation, film, and moving image that carries your message further than static assets can. Our in-house motion team works from concept to delivery, producing creative that’s built to perform across digital and social channels.
- Communications
Afterpay Careers —An employee brand representing the energy, vibrancy and opportunity of Afterpay’s people, culture, and values.
- Motion Graphics
Cash App —A launch video for Afterpay (US).
- Motion GraphicsQenos —
A unique communication design to introduce a new circular plastic economy in Australia.
Campaign execution
Campaign execution is the end-to-end process of getting your work into the world. Asset creation, channel management, impact measurement, and everything in between. We don’t hand over a strategy and step back. We stay in it with you: a dedicated team, hands-on throughout, tracking what’s working and adapting as the campaign runs.
Social marketing
Social marketing is the application of marketing to change behaviour for public good across health, environment, road safety, and community action. As a not-for-profit marketing agency, we build marketing campaigns that move people: grounded in research, designed for your audience, and built to create lasting change rather than just awareness.
Video & photography
Video and photography put a human face on your cause — the stories, people, and moments that make your advocacy campaign real. Led by concept, storyboarding, and scriptwriting, we coordinate and run shoot days as part of full campaign implementation.
- Photography & VideoProgress at Post: Australia Post —
Diversity isn’t something you talk about. It’s something you show.
- Web Design & Development
Benmax —A group strategy, identity and web experience.
- Photography & Video
Pentridge —Building a brand identity and platform for one of Melbourne’s most notorious cultural assets.
Sectors:
- 1 —
Marketing for charities
→We build fundraising and donor-engagement campaigns for charities, combining strategy, design, and storytelling to convert awareness into lasting support.
- 2 —
Marketing for advocacy
→We partner with advocacy organisations to create campaigns that shift attitudes and drive action, grounded in research and built for the long fight.
- 3 —
Marketing for health & social cause
→We design social marketing campaigns for health and behaviour-change causes, using research-led strategy to create lasting impact across communities.
- 4 —
Marketing for government & philanthropy
→We work with government bodies and philanthropic organisations to communicate policy, programs, and impact clearly to the audiences who need to hear it.
