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Brand identity for one Lygon streets finest diner experiences

THE YORK

& Branding.

Set to launch this summer, The York represents a modern fusion of different culinary cuisines. Their table offers an eclectic mix of high tier dining and café style shared dishes; all set amongst Melbourne’s mecca of good food and drink in the heart of Fitzroy North.

 

Our team was tasked to develop the identity and direction for the establishment that sits adjacent to ‘York Street’.

Back to our work

Set to launch this summer, The York represents a modern fusion of different culinary cuisines. Their table offers an eclectic mix of high tier dining and café style shared dishes; all set amongst Melbourne’s mecca of good food and drink in the heart of Fitzroy North.

 

Our team was tasked to develop the identity and direction for the establishment that sits adjacent to ‘York Street’.

  • 01.

    The word mark, realised through this simple fact, is reinforced by typography that echoes its urban surroundings.

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