Kaleidoscope Editions
Heroing local artistry through a platform for collectors.
Services —
- Branding
- UX/UI Design
- Web Design & Development
Industries —
- Arts & Culture
The aim was to craft a cohesive brand identity and e-commerce platform that not only celebrated local artists but also facilitated a seamless collector journey. The design system needed to highlight the narratives behind each piece and understand the collaboration between artists and master printers.
Connecting craft and community —
The team built a visual identity reflecting Kaleidoscope’s ethos gathered from workshop insights. Bold typography, a distinctive colour palette, and layout flexibility showcase artwork narratives.
“Placing a strong focus on narrative, each artist’s story was highlighted while making the purchasing experience seamless and enjoyable.”
James—
Creative Director