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Delain

Delain is a Melbourne based studio retailing handcrafted ceramic wares. The studio represents the high-end ceramic makers of Jingzhen, China, and celebrates Jingzhen as the artisanal, porcelain capital of China. Our challenge was to create a modern digital presence whilst maintaining a focus on the the design-maker aspect of the Delain product-line and artists. The site makes use of innovative interface design techniques to create a it's high-end appeal, and a sophisticated filtering and categorisation system allows for seamless product browsing.

Services:

  • eCommerce Development
  • Web Design
  • Mobile Design
  • Digital Marketing
  • Publication Design
  • Extending Delain's online identity to print. We did this by creating an exclusive launch publication and brochure.

    As a new brand, imperative to the successful launch of Delain was the acquisition of interest by potential stockists. We created a brochure, and editorial-style lookbook that showcases the the Delain collection, as well as stories from the Delain artists.

  • Our 3 tier strategic approach

    For Delain, our approach to their successful launch followed a 3 tier approach. In conjunction with consulting on best practice for social media we created a landing page to promote the brand prior to it's official launch, generating interest and subscriber leads. This approach amounted to a promotional launch offer.

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